In business since 1920, Allison Kaufman is one of the oldest and most respected companies in the diamond jewelry industry. For three generations, Allison Kaufman has earned its reputation as one of the world’s finest jewelry manufacturers. The production of an Allison Kaufman piece begins with the selection of the most brilliant diamonds and gems to be hand crafted into beautifully styled designs. Only after a meticulous team of jewelers inspects for quality and craftsmanship does a piece become an official piece of Allison Kaufman jewelry and receive the distinct AK trademark. Allison Kaufman was started by Irving Kaufman and Jack Allison over 90 years ago in downtown Los Angeles. In 1990 the company built a new building in Van Nuys, expanding to 20,000 square feet and employing about 70 workers.
One of the reasons why we knew the Allison Kaufman collection was a perfect fit for Anspach’s Jewelry was because of their commitment to family. As Scott Kaufman, a 3rd generation jeweler in the Kaufman family explains, “We’re very much a family-oriented business. You can call and get any one of us, any of the Kaufmans, on the phone immediately for any reason. We’re very involved in the business, very involved in the relationships with our customers. We have customers who we’ve sold to for generations and some who we’ve sold to for just a few years. We establish and maintain long relationships with our customers.”
The Allison Kaufman family has a commitment to quality. In the 90+ years in business, they have been in business, they have been true partners and have stayed true to their purpose, notably in terms of marketing. They offer custom marketing materials and do all of their photography and creative in house. Knowing that their pieces are captured to perfection make the Allison Kaufman Company a joy to partner with. As Scott, who focuses on marketing, states, “Anything we can do that is reasonable that our customers ask us to do, we’ve done.”
Even with over 90 years of designing jewelry, the Allison Kaufman family is still trying to innovate. Their style department, headed by Roberta Kaufman are still curating new designs.
Scott says, “She’s there making sure our employees are taking good care of our customers. Her main function is to make sure styling stays current as well as to make sure customers are happy. My mother and I oversee the direction of new collections. For example, we’re moving forward with an extensive sapphire bridal collection. We started a rose gold collection last year and are continuing this year. We stand behind our product forever against any manufacturer’s defects. Anything that’s a reasonable problem that could possibly be ours, we’ll take care of it. The direction we’re going is we’ve added some colored diamonds in the last few years. We’ve added a black diamond collection and a yellow diamond collection.”
The key to their longevity and success is simple, Scott says. “We’ve been very consistent in what we do. Most of our salesmen have been with us 5, 15, 20 years. We have taken a very good core business and now are expanding with helping jewelers sell more jewelry. We’re a family who cares about the business, cares about their customers and enjoys doing what we do.”
With our shared commitment to family, customer service, and quality, you can see why we are proud to carry Allison Kaufman collections at Anspach’s Jewelry!
The quotes above were provided from this article from Southern Jewelry News.
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